BigShinyThing

How to market a film with knitting patterns.

coraline11New stop-motion animation picture Coraline is stretching transmedia marketing to new lengths. Via the film’s official site, fans can now knit their own version of the eponymous character’s jumper. Bound to be a cult item, and cannily available in both kid and kidult sizes, knit yours now…

From the BBC’s website today…

bbc-jade-goody

Need to Know

Social News

Pew Internet publishes its latest findings on news consumption.

Chalkbot vs StreetWriter. A Nike Fail?

Nike in ‘cool new robot not cool or new’ shock.

#amazonfail

Amazon’s ‘vanishment’ of LGBT literature from sales ranks spurs a realtime revolt via social media.

(Just Say ‘No’ To) Form 696

Running a club night in London will require reporting of all acts and ‘target audience’ to the Met. WHAT?

What Google Is…

Or at least, what it might be up to…

Welcome To The Precariat

The continuation of exclusion, by other means…

Who Watches the (Internet) Watchmen?

Self-appointed internet censors mess with Wikipedia.

New Words

New times call for new words and phrases. The list starts here.

XDR-TB

This matters. Get involved.

Chrome, The Cloud, McCloud

Google explains its new browser, comic-book style

Genius as a Product

And how to make a business from it