Genevieve Gauckler’s little aliens are the current darlings of fashion and beauty advertising.
Gauckler’s alien creatures have popped up in ads for French cosmetics label Bourjois and most recently luxury brand Longchamp. Longchamp – which recently commissioned a range of bags designed by famous patchwork quilt maker Tracey Emin – is clearly attempting the ape the kind of success that Louis Vuitton had with its Stephen Sprouse and Takashi Murakami collaborations.
And now Gauckler’s cutesy aliens – which we first came across in the fab thisisamagazine.com - are inhabiting luxury fashion advertising too. Cute clearly sells – even $300 handbags.
Pictured is one of Gauckler’s more recent illustrations – Mandala Number Five as well as a dodgy shot of a Bourjois poster taken from a phone. See the Longchamp site for more. 
![[Image relating to the story Christmas at Number 42]](http://farm3.static.flickr.com/2650/4194806474_aa3bfc8c85.jpg)
![[Image relating to the story Introducing <em>Fire & Knives </em>]](http://www.bigshinything.com/wp-content/uploads/2009/11/Front_coverpage1.jpeg)
![[Image relating to the story BigShinyThing recommends… Regretsy]](http://www.bigshinything.com/wp-content/uploads/2009/11/kittenhead.jpg)
![[Image relating to the story Face On]](http://farm3.static.flickr.com/2467/3616836686_143db79999.jpg?v=0)
Add a Comment