BigShinyThing

Monday 17 October 2005

The purchase will help Sky broadcast in the Internet.

Earlier this week when the story was at the rumour stage, a Sky spokesman hinted the company was looking at other ways of connecting with its viewers.

“Sky intends to continue to set the pace of change in media content and distribution,” he said.

Many analysts predict that in the future most TV will be watched via computers. Instead of programmes being received via a traditional TV aerial, satellite dish or cable connection, they will instead be sent via broadband internet. This would imply that Digital Video Records are merely a phase in the digitisation of home entertainment.

Easynet has its own equipment in 250 local BT exchanges, giving it direct access to 4.4 million homes and 850,000 businesses in the UK, mainly in the bigger metropolitan areas.

More on this story is available from the BBC site.

Posted by Anne-Fay | Tags: Easynet, Sky

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