BigShinyThing

In just the most recent example, Retail chain River Island has found that its flash-y site is inaccessible to people with sight problems. New Media Age reports that the chain will be unable to launch an accessible version of its etail site for three months. The delay means the 2m people in the UK with sight problems remain isolated by the current Flash etail site, which experts believe may be in breach of the Disability Discrimination Act. Meanwhile in the States, Target has become erm a target for blind activists who are suing the company because they cannot use its website:

What I hope is that Target and other online merchants will realize how important it is to reach 1.3 million people in this nation and the growing baby-boomer population who will also be losing vision

– plaintiff Bruce Sexton Jr., 24, a blind third-year student at UC Berkeley.

It’s not hard people! Think of your website as being like a new building — it needs to be accessible to all.